Archive for January, 2012

Posted: January 24, 2012 in Uncategorized

Video = Consumer wants to find + Select + Watch Video wired + Wireless Internet


Do you know a place which is a sacred ground surrounded with snowy mountains, white chilled roaring glacier water of Ganges(Ganga) passing by, awesome weather, nature’s own child, land swarming with Priests and devotees from all over India, plenty of foreign tourists, handful of media folks, filled with flashy lights, songs in the background and much more colors than our mind can imagine.

Any guesses?

Yes, you guessed it right. It’s Haridwar also spelled as Hardwar. It is an important holy pilgrimage city of Hindus in the state of Uttarakhand, India. It is situated at height of 314 metres from the sea level, between Shivalik Hills in the North and Northeast and the Ganges River in the South.

 Me and family are madly in love with this place not only for holy reason, but also for experiencing the life over here. There is a calmness amidst the buzz. This silence can be easily discovered by anyone who can tune in to the voice of the nature.

Sharing some glimpses of the paradise with you.

Haridwar from opposite bank of the Ganges

Statue of Lord Shiva besides the bank of Ganges River


Ariel view of Haridwar which is viewable while coming down on Cable Car to Manasa Devi Temple

Listening to Ganges 🙂

Evening Rush for the "Aarti" on the banks

Aarti Flowers


View of the evening "Aarti" at Har-ki-Pauri (Bank of the river Ganga)


Prayers in the calmness

Good Night Haridwar!

 Ganga Maiya ki jai (Hail Mother Ganges) – This chants ecohes all acorss Haridwar. Incredible India!

Route Map

Dodital, Garhwal Lake 10,000 ft above sea level
Mission Dharwa Top 1 – 14000 ft

Cooking Time

Woh hansi vaadiyan, Woh khula aasaman.......

Local People - The Blessed Ones

We R 1.

Snowy Road Ahead 🙂

Mission Accomplished

Though I am a sports person was but always super scared of heights. In this mind-blowing trip, I overcame the fear of heights because I was in the gang of awesome friends, the lovely view of the Himalayas and Madam Bachandari Pal herself. The joy of being amongst few who conquered 14,000 ft was marvelous. I still live and breathe those good times of my life!

2020 –India at the Fulcrum of Digital Age

This paper attempts to illustrate the impact of Internet penetration on not just the consumer behaviour and lifestyle, but also on the way business will be conducted in India by 2020. Due to phenomenally increasing accessibility of Internet via mobile phones coupled with availability of Technologies like RFID, Augmented Reality and Cloud Computing, mobile phones will become the prospective unique identifier of an individual in both real and Digital world and would bring about convergence of both the worlds. This convergence will form the basis for marketers to determine the consumer profile and target accordingly. Mobile phone would just not remain a means of communication, but it would increasingly be used for several other activities like Online bill payment, Remote control of Devices, to act as credit card etc. Consumers expect to get their stuff 24 X 7 from palms of their hands. Online medium will become the preferred medium of marketers and mobile phone will be the key initiator of this paradigm shift.

To read the complete paper, please click on below link:

2020 – India at the Fulcrum of Digital Age